Kai Auckland

Client : Auckland Council
Launch Date : 2014

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Kai Auckland is a social change campaign that offers a cohesive and integrated approach to enhancing, sharing, further mobilising and celebrating the success of a food movement that is currently underway in Auckland. Its goal is to mobilise a vibrant, self-generating movement so that Aucklanders are connected and nourished through food.

Borderless has worked with the Auckland Council as a thought partner to support the development of its strategic social change activation plan. This has also included the delivery of the brand, identity and marketing activations to support effective social change.